Unlocking Lego Magic: Top 10 Reasons to Get a Legoland Annual Pass

Welcome, Lego enthusiasts! If you’re a fan of colorful bricks and whimsical adventures, you’re in for a treat. Today, we’re diving into the world of Legoland and exploring the top reasons why getting a Legoland Annual Pass is a game-changer for any Lego lover.

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Legoland Florida carousel

1.  Access 

One of the most compelling reasons to invest in a Legoland Annual Pass is the access it provides. No more waiting in line or planning your visits – with the pass in hand, you can step into the magical world of Legoland whenever the mood strikes. 

Imagine the freedom to wake up in the morning and decide to take the kids on a lego adventure.  Imagine seeing their faces light up when seeing the colorful bricks at the entrance spelling Legoland.  Those are the memories that are rooting in my heart driving all my plans.  It’s the chance to explore your favorite Lego attractions without any restrictions!

2. Exclusive Events and Early Access

Annual passholders are treated like VIPs with exclusive events and early access to new attractions. Picture being among the first to witness the unveiling of the latest Lego wonders or enjoying events tailored specifically for passholders. 

As a passholder, my family was one of the first groups to experience the Pirate River Quest. When I saw the email, I scoured the internet for a hotel. As we walked up to the new freshly built and painted sign, the kids were buzzing with excitement! We could hear the other guests questioning this new sign while we walked straight up to the line like we owned the place.

This year, with all the new developments happening, there’s no better time to be a passholder. They are building Sealife Florida, a new and exciting aquarium, and new section in Legoland where you can build and race a Ferrari. 

3. Discounts

Who doesn’t love a good deal? Legoland Annual Passholders enjoy discounts on a variety of goodies. We get 10 % off food, 10% off merchandise, and 10% off hotel stays. When traveling with kids, any kind of discount is well worth it. 

As a teacher with 2 kids, being able to get out of town can be such a challenge with all of the other expenses we have. Saving 10% on food and merch is godsend when the kids literally want every lego set in the store.  How can we say no to the big puppy eyes and pouty lips holding up their favorite lego set?

Your wallet will thank you as you snatch up those coveted Lego sets at special passholder prices. It’s not just a pass; it’s a ticket to savings!

4. Bring-a-Friend Benefits

With a Legoland Annual Pass, you can bring a friend OR grandma along for the adventure. If you have lots of family, like we do, this benefit is AMAZING! We are able to share the joy, laughter, and Lego magic with the grandparents, creating memories that will last a lifetime. It’s an excellent way to introduce others to the wonders of Legoland.

5. Seasonal Events and Decor

Throughout the year, Legoland hosts special seasonal events and decor that transform the park into a festive wonderland. From Halloween spookiness to festive holiday magic, annual passholders get to experience these themed events in all their glory. Witness the park come alive with unique decorations, special shows, and exclusive seasonal Lego creations.

This year, they have Ninja weekends in January and February. Last year they had pirate weekends. They have their Summer Brick party during the summer months with a special Red White and Boom 4th of July celebration. Brick or Treat is a blast!  Our kids got so much candy and apple sauce and got to dress up and watch Halloween themed performances. 

Their last event of the year is Holidays at Legoland. We love the cool weather, doing the holiday activities throughout the park and taking pictures with Lego Santa! The kids got to build special holiday sets and ornaments at various stations through the park. For each special event, they also do special fireworks to end the night. 

6. Member-Only Perks

Being a Legoland Annual Passholder comes with a set of exclusive perks that elevate your Lego experience. Enjoy sneak peeks, behind-the-scenes access, and other members-only privileges that make each visit even more special. Being a passholder is like being part of an exclusive Lego club with access to unique and exciting opportunities.

7. Commemorative Annual Passholder Collectibles

Legoland loves to show appreciation to its annual passholders, often offering exclusive collectibles as tokens of gratitude. These limited-edition items, ranging from special Lego sets to commemorative badges, become cherished mementos of your time as a passholder. 

Everytime we go we pick up our pass member pins and head to the Lego Factory to pick up exclusive merch. For Brick or treat they had tokens and special bags. For Christmas they had Christmas tree ornaments. The kids were smiling from ear to ear while putting their special Legoland ornaments on our Christmas tree.

They serve as a tangible reminder of the memories we’’ve created within the Lego wonderland.

8. Priority Seating for Shows and Events

Annual passholders enjoy the perk of priority seating for popular shows and events within Legoland. Say goodbye to worrying about finding a good spot – your pass grants you early access to secure prime seats. It’s the perfect way to ensure you catch all the action up close and personal.

9. Invitations to Exclusive Preview Days

Be among the first to experience new attractions or areas within Legoland with exclusive preview days reserved for annual passholders. It’s a chance to explore before the general public and be part of the excitement as the park unveils its latest additions. These sneak peeks add an extra layer of anticipation to your Legoland journey.

10. Admission to other Merlin Entertainment Attractions

Not only do you get to experience Legoland Florida as much as you want but you can also head to SeaLife Orlando, Madame Tussauds Orlando and Lego Discovery Center in Atlanta included with the annual pass.  

We were able to explore the Lego Discovery Center in Atlanta and let me tell you, it’s everything I love most about Legoland minus the rides.  Legoland is special in that it’s very interactive with playgrounds and lego building throughout the park. The Lego Discovery Center is that! All the playing and building and it even has 1 ride.  


If you’re a Lego enthusiast looking to enhance your Legoland experience, the Annual Pass is a must-have. From unlimited access to exclusive events, discounts, bring-a-friend benefits, and member-only perks – it’s the key to unlocking the full spectrum of Lego magic. So, why wait? You can find more info about the passes here.  Grab your Legoland Annual Pass and get ready for a year filled with endless adventures in the vibrant world of Lego! 

For more Florida fun, check out our other posts here.

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